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StalkMarket Guest Blogging on Ecopreneurist

Company founder and president, Buzz Chandler is doing a stint as a guest blogger for Ecopreneurist. Ecopreneurist is part of the Green Options family of blogs and provides a wealth of information to help social entrepreneurs in the green space. What's not to love? The series
is intended to help fellow ecopreneurs better understand greenwashing, how to avoid being labled as a greenwasher and what to do when you are. His first article in the series can be found here.

Dean Rodgers



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Green Barbecue and Bowl Games!

This time of year there are so many distractions that can cause us to forget the things that really matter. Those things are friends, family and football. The most exciting games of the year are about to be played. And for the truly dedicated, it means that barbecue season is finally here! Whether you're cooking in the comfort of your own back yard or in the parking lot of your favorite stadium there are a number of things you can do to keep it green.

This year, StalkMarket was proud to sponsor Rick Browne and his popular Barbecue America television show. And, for 2008, Rick has served as an ambassador of green grilling. Rick was kind enough to share this great article that offers 12 tips on how to reduce your impact on Mother Earth while enjoying some of the best food you've ever cooked outdoors. These include:

  • Buy local meat and veggies whenever possible
  • Cook with gas or charcoal briquettes such as those made by Lokkii that burn much more efficiently an clean than traditional briquettes
  • Use a barbecue chimney instead of toxic liquid chemical "starters" to get the fire going
  • Drink locally brewed beer
  • Use washable dishes and silverware when possible. If using disposables, make sure they are Earth friendly (StalkMarket's family of products for example)
  • Use no plastic or polystyrene -- ever

For those of you who are feeling adventurous, Rick was also provided us with a great collection of recipes you can add to your repertoire.

Enjoy your holidays and GET READY FOR FOOTBALL.

Dean Rodgers

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Compost vs. Landfill

StalkMarket
is a serious advocate of composting -- after all, we are a company that makes compostable products. However, our enthusiasm for compsting goes far beyond our product line. Environmentally speaking, it is by far the best way to dispose of organic material like yard trimmings and table scraps which, according to the Environmental Protection Agency (EPA), make up nearly a quarter of the waste stream in the United States. Today, most organic waste is deposited in landfills.

Landfills are rich in moisture and nutrients. As a result, most organic materials begin to decompose very quickly. Because waste in a landfill is exposed to very little air, the organic material breaks down by a process called anaerobic decomposition. One of the main byproducts of anaerobic decomposition is methane, which is a relatively potent greenhouse gas and is also highly explosive. While some waste treatment facilities are effectively able to capture methane in its natural gas form, the majority are not. Most of the time, the methane is released in to the atmosphere. Another major disadvantage is simply that organic waste takes up a lot of space in a landfill.

Composting, on the other hand, allows the waste to be exposed to enough air to break down via aerobic decomposition. Aerobic decomposition does not produce methane gas. While this is arguably the most significant benefit, composting provides several others. Aerobic decomposition does not stink. This means commercial composting facilities can be located nearer to population centers.

Compost can also:
  • Suppress plant diseases and pests
  • Reduce or eliminate the need for chemical fertilizers
  • Promote higher yields of agricultural crops
  • Facilitate reforestation, wetlands restoration and habitat revitalization efforts by amending contaminated, compacted and marginal soils
  • Remove solids, oil, grease and heavy metals from storm water runoff
There is a lot of great information about the benefits of composting on the EPA Website. This includes a list of the sorts of things that can and can't be composted.

We know many of the people who read this blog are already composting at home as part of their commitment to living a green lifestyle. We also understand that home composting is not likely to be something that is embraced by the masses any time soon. We do believe, however, that composting on a municipal level where organic waste is collected cubside along with garbage and recycling is an effective way to get large numbers of people on board. Some communities are already seeing great results. The more pressure individuals put on state and local governments, the better the chances that more and more communities will begin to offer this service.

There are a lot of little things we all can do to help protect the environment. This is a big one. Please make your voice heard.

Buzz Chandler

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Trash Talk with The Biodegradable Products Institute

Commercial Composting
A few weeks ago, StalkMarket announced that a number of its products were certified as compostable by the Biodegradable Products Institute. We also blogged about some of the recent new laws in California that the BPI strongly supports. In addition to promoting the use of compostable paper and plastics, the BPI is a huge proponent of programs that divert biodegradable and organic waste from landfills to commercial composting projects. According to Environmental Protection Agency, 25 million tons of food scraps end up in landfills or incinerators in the United States each year. That’s 16% of the total waste produced. In this very useful article, Steve Mojo, executive director of the Biodegradable Products Institute outlines all of the benefits of making sure this waste is composted.

While some modern landfills are working on new and interesting ways to help ensure decomposition of biodegradable materials and capture the methane gas byproduct, the majority of the landfills today essentially entomb refuse by sealing it off to air and water. In these environments, nothing can decompose. For those who really want to learn about landfills, Mojo recommends a book called Rubbish! by William Rathje and Cullen Mruphy.

Unfortunately, since most of us don’t visit landfills on a regular basis, the volume of garbage we generate is infrequently top of mind. It is, however, one of the most significant environmental challenges we all face.

StalkMarket is proud to offer an environmentally superior alternative to traditional single use tableware and food packaging, but we also recognize that we are really offering part of the overall solution. As individuals, there is a lot we can do and a lot we must do. Supporting home composting, institutional composting and commercial composting is one of the most important actions we can think take.

Dean Rodgers

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The Real Dirt on Bleaching

We are often encouraged by the fact that more and more people seem to be taking environmental stewardship to heart these days.  We are also frequently blown away by the breadth and depth of information that environmentally-minded folks seem to be consuming. One just needs to look at some of the comments readers of blogs like www.treehugger.com
frequently make to know we are dealing with an informed community.

On the other hand, we do get enough off the wall questions to indicate that there are still plenty of eco myths and misconceptions bouncing around. To date, the most amusing question came from a guy that wanted to know if the sugarcane stalks we use were “clear cut.” Try as we might, we were never able to get the point across that sugarcane is basically a grass that is cut and grows back in a matter of months and clear cutting isn’t a relevant issue.

One of the most common misconceptions we encounter is about bleaching. Bleaching is viewed as environmentally problematic across the board and is reinforced by the fact that many green of the first paper products were brownish rather than white.

In reality, bleaching is just another word for cleaning. And when it comes to food service items, clean is good. The real culprit is the bleaching agent. For many years, elemental chlorine was the most common bleaching agent used by paper mills. It has been the subject of much debate and is thought to have wrought significant damage to animals, the ozone layer, water and air. It is certainly the driving force behind the “bleach is bad” mantra.

Fortunately, there are a number of other bleaching agents that are environmentally friendly. For example, StalkMarket uses hydrogen peroxide which is an excellent choice for our needs. So, when making green buying decisions, the question should not be “is it bleached?”  The question should be “how is it bleached?” And that is a very good question indeed.

Dean Rodgers

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Best Political Comentary of the Season From the Editor of Waste News?

I'm an avid reader of Waste News. It is an important industry trade publication and I've gained a lot from it over the years. As you can imagine, a publication about garbage is not necessarily the fist place I turn to read about national politics (though we've all seen political rhetoric get bad enough from time to time that it does seem appropriate). Regardless, I was struck by a recent piece by editor Allan Geralt about the next President of the United States:

I'm cynical about politics, about the continental divide between well-intentioned promise and hard reality. But I find a lot of reason for hope with the election of Barack Obama as President, and his political views are the least of it.

My memories of presidents go back to John F. Kennedy, and I believe Obama is the first person elected president to inspire and generate real enthusiasm since JFK. Certainly, that's in the immediate flush of an election and of a candidate that hasn't spent a moment on the job managing realities.

But I believe this time just might be different. Obama won over a disparate group of prominent people, from the Kennedys to Colin Powell to Warren Buffet. But even more, he's shown the ability to get people to do things they might not have done before. Maybe part of it is his historic breaking of racial barriers. Maybe it's his oratory, maybe his calm demeanor. But he shows signs of just the leadership the country badly needs right now.

We're nearly in the same climate we were in immediately following 9-11, where a calamity brought us together and prompted us to put aside our own agendas to meet an overriding challenge. Now the challenge isn't so much terrorists but a stack of serious problems led by a frightening and bewildering economic situation.

Obama may steer a centrist path, which makes great sense in these times. Business may fear that he'll raise taxes and increase regulation, making it more difficult to operate. But Obama realizes making the economy work again is his most critical immediate task, which should direct him away from partisanship. Conversely, the economic climate and Obama's charisma just may make businesses and consumers alike have the confidence to spend money and make sacrifices that need to be made.

Energy and global warming concerns have been big issues for Obama. Those issues might be a big part of his economic recovery plan, but the economic plan needs to come first. I hope with the combination of the times and the man, environmentalists and business alike will accept it if the approach is different than it would have been a few months ago.

While I was not yet not close to voting age when JFK became President, I do remember the election vividly. The hope and promise he brought to the country at the time rings very similar to our current situation. I appreciated Geralt's level-headed and even-keel commentary and his keen observation of our current times and share his sense of optimism.

Buzz Chandler

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StalkMarket's Carbon Footprint

We believe that it is the responsibility of companies claiming to offer “green solutions” or “Earth-friendly” products to quantify these claims whenever possible.  This transparency allows customers to make truly informed decisions. We recently commissioned Blue Tree Strategies to calculate a carbon footprint for our products.  You can look at the Reader’s Digest version here or look at the whole thing here.

As you will see, the overall carbon footprint of our product is fairly low – far less than taking a 10 minute shower or driving a fuel-efficient car one mile. It is also worth noting that transportation makes up only 1% of our product’s total footprint. There is a common misconception that products must be developed locally in order to be green.

In many cases, this is accurate. It is better to drink local beer than trucking it across the country (and, in Portland, drinking locally is not really a sacrifice). In StalkMarket’s case, there simply isn’t a viable local option.  There is not enough sugarcane production in the United States to make this possible. Our products are manufactured near the sugar refineries overseas. They are sent to the US via container ship, which is one of the most efficient forms of transportation available in the world (a container ship can move a thousand pounds of cargo 450 miles on a single gallon of gas).

Buzz Chandler

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Go For the Green!

If you are looking for a quick distraction, test your green knowledge with Tom Green's online quiz game on planet green. Go For the Green is loaded with green trivia questions, takes a few moments to play and is a lot of fun. It is also completely work safe and does not include any of Tom Green's signature style humor from his old show that many found juvenile and off-putting. Our scores vary from game to game. They have been respectable, but not perfect.

Dean Rodgers

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Biodegradable Products Institute -- Fighting the Good Fight

The Biodegradable Products Institute (BPI) is an organization that promotes the use of biodegradable paper and plastics via composting. BPI certifies products that will biodegrade swiftly, safely and completely in large professionally managed composting facilities according to the standards set by ASTM International. BPI certification has become a de facto industry standard.  It is recognized by the leading North American commercial and municipal composters in the country including those in San Francisco, Seattle and Prince Edward Island.

Today, StalkMarket announced that its entire line of Ingeo PLA- and sugarcane-based products received BPI certification. You can read the official news release here. Our goal is to have every single one of our products BPI certified and we have already come very close to making that a reality. As a company that is committed to helping promote an environmentally responsible lifestyle, we have an obligation to our customers to provide them with the information they need to make an informed decision about the products they use.

The Biodegradable Products Institute is committed to helping ensure words like "biodegradable" and "compostable" maintain their meaning and value. This is something that is becoming harder and harder to do at a time when marketeers seem intent on exploiting words like these to the fullest.

Recently, BPI provided strong support for California state assemblypersons DeSaulier’s and Karnette’s labeling legislation to minimize misleading use of words like “biodegradable” and “degradable” on plastic bags and food service items. Testimony and letters written by BPI members became a critical component in the successful passage of two new state laws. 

The new laws, AB 1972 and AB 2071, place strict requirements on plastic products that may be labeled "compostable" and "biodegradable" and give local governments the authority to fine companies that do not comply with these guidelines.

We applaud the efforts of the BPI, the California legislature and all of the other groups and supporters that helped make these regulations a reality.

Buzz Chandler

 

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In Your Facebook!

In the never-ending quest to help spread the word about StalkMarket, I've been spending a lot of time looking at various forms of digital media. This includes participating in a few social media sites such as Facebook. As anyone who is active on the site knows, it has become a popular platform for people to keep in touch with friends, colleagues and former classmates, so it is easy to amass a long list of "friends" quickly.

If you've spent any amount of time on Facebook, undoubtedly someone will have sent you some sort of virtual "gift". Often, the sender either "buys" the gift by making a very small donation to a particular cause or funds are generated via advertising revenue somehow attached to the process. I've had a few people send me virtual plants lately and asking me to return the favor with a message that reads something like "Together We Can Stop Global Warming."

On the one hand, I don't want to discourage people for doing anything and everything they can to help promote environmental stewardship. On the other hand, it is going to take a lot more than sending each other virtual plants on Facebook to save the planet or even make a noticeable difference.

This being the case, I've decided to adopt a new personal policy when it comes to saving the planet via Facebook. If someone asks me to send them a "virtual world" gift for an environmental cause, I'm going to ask them to first agree to make a "real world" green lifestyle change. For example, they could promise to not drink bottled water for a year or bike to work one day a week or whatever they like. If you think about it, there are thousands of simple things that someone can do to make a meaningful difference. There are even several suggestions of things people can do right in this blog including:
  • Starting a home composter
  • Putting pressure on your local government to handle waste responsibity
  • Taking your own mug to Starbucks (or supporting coffee joints that promote commercial composting)
If none of these float your boat, check out some of the other blogs listed in our blogroll for ideas. Yes, together we actually can make a difference. Helping to encourage like-minded friends to make commitments to each other to make important lifestyle changes seems like a great place to start.

Dean Rodgers



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